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It was only a year prior that Mark Warady and Nathan Maggio had stood on the escalators heading down to Surf Expo to walk among thousands of exhibits and brands. At that time, Locals Living Like Tourists was a fully registered Trademark with USPTO and the brand had just started taking off with online sales at www.3ltonline.com. The road to becoming an actual exhibitor on the Surf Expo floor seemed long and risky.   "We knew our brand belonged at Surf Expo as soon as we walked on the floor that first year," said Mark Warady, 3LT President. The two business...

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Locals Living Like Tourists is giving back in the new year of 2018.  Beginning on January 1st, 3LT Clothing Co. will donate 10% of its online net profits to surfrider.org

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It was all a dream…actually, it was an evening out with friends at a local Clearwater Beach bar.  Our normal crew were all gathered together celebrating the end of another work week.  The difference between us and most other working Americans, our local bar was beach front and filled with high paying no named tourists.  Staff treated us like local celebrities, just happy to serve familiar faces.  Ah the perks of being local!  We were carrying on as usual for a Friday, laughing, joking, and sharing stories about our week, and then it happened!   Co-founder Mark Warady offered  a toast,...

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